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The Transit Technology Blog

Learn about transit technology news, agency success stories, and new product announcements.
Featured Resource

Ghost buses are everywhere. Meet the benchmark haunting them back.

Ghost buses hurt rider trust. The ETA Completeness Benchmark measures what accuracy can’t: whether riders get real-time info at all.
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Four bus graphics—some designated “complete” and some “incomplete.”
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Product UI showing detour drawing, turn-by-turn navigation, and rider alerts in Swiftly's Service Adjustments tool, with the headline “Bring on the detours”
Product announcements

Entered easily, communicated seamlessly, trusted everywhere: The new standard for managing disruptions

New features that turn a single operational decision into a seamless, real-time, network-wide response—reaching riders, operators, and staff at once.
Headshot of Jenny Mi, Strategic Product Marketing Manager at Swiftly
Jenny Mi
A photo of Canada’s Durham Region and proof point of Swiftly data leading to an OTP improvement of 9 percentage points
Case studies

How Durham Region Transit improved reliability and streamlined costs by unlocking the power of their data

Durham Region Transit turned raw data into actionable insights—improving on-time performance by 9 percentage points on key routes.
Photo of Jon MacMull
Jon MacMull
Soccer ball sailing in front of World Cup stadium crowd with transit vehicles orbiting
Transit insights

Transit’s World Cup: Keeping riders informed during large events

Every community faces its own “World Cup moment.” Learn how transit agencies can prepare to communicate with riders during large events.
Ritesh Warade
Onboard App tablet UI next to a steering wheel graphic pointing out 3 product benefits
Transit insights
Case studies

Empowering operators to run reliable service with Onboard App

Learn how agencies use Onboard App to improve on-time performance, manage disruptions, and better train and retain operators.
Morgan Greene
Four bus graphics—some designated “complete” and some “incomplete.”
Transit insights

Ghost buses are everywhere. Meet the benchmark haunting them back.

Ghost buses hurt rider trust. The ETA Completeness Benchmark measures what accuracy can’t: whether riders get real-time info at all.
Matt Fleck
UI of ridership data layered into performance data in Swiftly’s Speed Map product
Product announcements
Transit insights

4 ways ridership data is reshaping transit decisions across every team

Ridership data reshapes decisions across every team—when it’s connected to operations, trusted, and yours to control.
Photo of Aarathi Ramnath
Aarathi Ramnath
Graphic showing Swiftly in combination with TextMarks logo
Product announcements

TextMarks partners with Swiftly to expand access to best-in-class passenger information

Swiftly has acquired TextMarks, the leading SMS-based real-time information service for transit riders in North America.
Conversation graphics between MDOT MTA’s Chief Customer Experience Officer and Swiftly’s Chief Transit Officer
Transit insights
Case studies

Executive interview: MDOT MTA’s approach to improving on-time performance

What can agencies do to improve OTP today? MDOT MTA’s Mike Helta shares a practical playbook of experiments that are already delivering results.
Swiftly product UI showing proactive use of Issues in Live Operations
Product announcements

Introducing a game-changer for real-time performance management

Issues in Live Operations surfaces network problems in real-time so that operations staff can identify, prioritize, and resolve issues proactively.
Photo of Meredith Bordoni
Meredith Bordoni
Webinars

Webinar: Improve on-time performance in 2026—Strategies from a transit agency executive

MDOT MTA’s Chief Customer Experience Officer shares his playbook for diagnosing and improving reliability challenges.
Image that shows a school campus and students, and graphics that showcase 4 must-haves for campus transit tech
Transit insights

Serving students: Four essentials for campus transit tech

When RTPI is unavailable, students are not shy about speaking up. Here are 4 ways campuses can make the most out of transit technology.
Photo of Mike Smith
Mike Smith
Case studies

How WeGo powers smarter Transit Signal Priority with real-time data

LYT and Swiftly partner for smarter signal timing that improves reliability for riders and operators—without added hardware.
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Turn data into outcomes riders notice

Book a demo to see how the Swiftly platform helps agencies run more reliable service with the industry’s most accurate, actionable data.
© 2026 Swiftly, Inc. All rights reserved.
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